Local Marketing: How to Set Up a Social Media Strategy

Tips for organizing a local social media strategy
When we talk about the web, we always think only of large companies that use this tool to promote themselves and stay in touch with their customers. Many, however, forget that having a good social strategy is of fundamental importance even for companies that work in a limited territory and not on a broad scale such as the national and/or international one.

Working on local has its rich data important and fundamental strategies, in fact you can also see the big web companies (Google, Facebook, etc.) that are increasingly attentive to local searches.

It has been understood that users who are in Naples do not need to know the plumber who works in Milan. The user will be happy if he is given back the plumber in his area , who he can call quickly because he hasn't been able to sleep for days because of the leaky sink.

A local strategy requires user contact, a national one must create it.

In this article I will describe how you can create a local strategy using only social media, but let's start by asking ourselves a question...